# Starkey Fitness - Business Description

Starkey Fitness is a personal training and fitness coaching business based in Brough, operating from Brantingham Parks Health and Wellness Club. With over 15 years of experience, the team specialises in transforming clients' fitness levels and lifestyles through tailored, results-driven programmes delivered in a fun and social environment.

The business serves a diverse clientele, from individuals seeking one-to-one personal training to corporate clients wanting team bootcamps. They work with clients pursuing various goals: muscle gain, weight loss, toning, improved mobility, injury recovery and sports performance enhancement.

What sets Starkey Fitness apart is their multi-disciplinary team approach. Beyond standard personal training, they integrate sports therapy, nutritional planning, yoga and mobility work, and running biomechanics coaching. Their signature offering, the Dirty Flipping Bootcamp, combines functional fitness with an inclusive, energetic atmosphere. They've successfully delivered corporate bootcamps for established local businesses including ARCO, Beercocks Estate Agents and Langlands Garden Centres.

The team—led by James Starkey, a veteran trainer—emphasises consistency, enjoyment and community. Rather than pushing clients to extremes, they maintain a philosophy of sustainable, enjoyable fitness journeys. Their range spans 1-2-1 coaching, group training, online programmes, fitness challenges and corporate wellness initiatives. They also offer corporate discounted memberships to Brantingham Parks Health Club, adding value for business clients.